Skincare After 30

Know your skin

Skincare After 30

Building a routine that grows with your skin

After 30, skin renews more slowly, holds less moisture and starts showing the first fine lines and uneven tone. It does not need ten products, it needs the right few used consistently: a gentle cleanser, a serum, a day cream with sunscreen, and a richer cream or oil at night.

Our pick for you: Rupanjali 5-in-1 Facial Sample Kit – Extraordinary Organic Skin Care

Your Rupanjali routine

How skin changes after 30

  • Cell renewal slows, so skin can look dull
  • Less natural oil and moisture, so dryness and fine lines show
  • Years of sun start to show as uneven tone

The Rupanjali approach

Our AM Face Cream with kesar and mulethi cleanses, softens and moisturises for the day. The Day and Night Skincare Routine Kits pair the right cream and oil for each time of day. New to Rupanjali? The 5-in-1 Facial Sample Kit lets you try a full routine first.

Your routine

  1. Morning: cleanse, serum, AM Face Cream, sunscreen.
  2. Night: cleanse, serum, night cream and a few drops of face oil.
  3. Weekly: one exfoliation and one nourishing face pack.

Frequently asked questions

How should my skincare change after 30?
Skin renews more slowly and holds less moisture. Add a serum, a richer night cream or oil, and never skip sunscreen.
What is the difference between a day cream and a night cream?
Day creams are lighter and made to protect skin through the day. Night creams are richer, to nourish and repair while you sleep.
How many products do I really need?
Morning: cleanser, serum, moisturiser and sunscreen. Night: cleanser plus a night cream or oil. That covers most needs.
Can I try a routine before buying full sizes?
Yes. Our 5-in-1 Facial Sample Kit lets you try a complete routine in trial sizes before you commit.